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Connecting power generators and end customers.

  • Writer: Alfonso Martines
    Alfonso Martines
  • May 17, 2024
  • 2 min read

According to an MIT study, 90% of executives consider sustainability and the adoption of renewable energies to be a very important aspect of their companies. Still, only 60% have a strategy to transition towards renewable energies. The percentage of companies that have implemented this type of strategy is unknown, as many companies that claim to be sustainable are ineffective in their application. This shows that executives and companies are not aligned in sustainability and energy transition strategies.


This, in turn, has an explanation because, in a dynamic and changing landscape, there is a gap between energy generators and end users. As the development of clean and sustainable energy sources intensifies, B2B companies in the energy sector act as fundamental facilitators, connecting electricity generators with end users.


Connecting generators with end users.


Sales are the lifeblood of a business, but just as it is essential to sell, it is equally important to know how and with whom to buy. Clients' needs are evaluated based on their strategies, challenges, and priorities.


In this context, a McKinsey study found a correlation between companies that integrate environmental, social, and governance (ESG) priorities into their growth strategies and financial success. These companies were twice as likely to achieve a 10% increase in their revenue compared to those that do not prioritize ESG strategies. This suggests that sustainable practices positively impact the financial performance of different types of companies and industries.


Consulting is key.


According to a recent study by the International Energy Agency (IEA), the industry can save up to $437 billion annually by 2030 by adopting energy efficiency practices. Advising the client is necessary to deploy a strategy focused on savings. These savings can be achieved through various measures, such as optimizing energy use in production processes, using energy-efficient equipment and technologies, and implementing effective energy management systems. For this, it is essential to have adequate tools to measure their efficiency.


Tools as measures of efficiency.


In addition to cost savings, energy efficiency measures offer numerous additional benefits for industries. By reducing energy consumption, industries can minimize their carbon footprint and contribute to climate change mitigation. Energy efficiency can also increase productivity, competitiveness, and a positive corporate image.


What assets to invest in?


Companies that successfully implement energy transition and sustainability strategies have invested in generation and energy efficiency assets.


For example, energy efficiency measures such as waste heat recovery systems and efficient kilns have been implemented in the cement industry, resulting in lower energy consumption and production costs.


Implementing energy efficiency measures in industries is generally favorable for both companies and the environment. By reducing costs, improving productivity, and minimizing environmental impact, industries can improve their sustainability and competitiveness in the long term.




 
 
 

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PowerSellers is more than just a provider, we are your ally in the struggle to master the challenges of selling energy and generating leads in this sector. We are as much committed to sustainability and innovative solutions for growth as we are to you. It is not only a growing business but also a leading one through PowerSellers.

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